The AIMRA’s mission is to advance and protect the interests of the Mobile retail industry to help retailers achieve excellence in all areas of their business.
To unite for mutual benefit of Mobile retailers and to maintain the market hygiene.
To Serve as a central agency for the gathering; exchange / sharing of information / schemes at national level and escalating corrections to the brands if needed.
To unify the efforts off all the regional associations in enforcing, strengthening and acting as one entity.
To serve as ONE voice of all retailers across India.
To serve as a liaison between all organizations and depts., w.r.t mobile industry and regional associations.
To educate and enroll every mobile dealer about the benefits of joining and supporting AIMRA.
To actively participate and delegate duties and responsibilities of members block wise by respective associations at national level to keep the momentum and progress towards association’s mission and goals.